Influencer Marketing
Influencer marketing has become one of the most important, measurable digital channels for brand owners today—it’s critical to use it effectively.
An influencer is an individual with the power to effect the purchase decisions of others because of his or her authority, knowledge, or relationship with an audience.
Builds Trust & Authenticity
Content produced by influencers will come from their point of view.
Increases Awareness
A network of influencers, followed by millions of people, casts a large net.
Increases Engagement
An influencer’s audience is interactive and likely to engage with content.
Reaches Relevant Audience
Influencers fit a specific profile and attract a similar audience.
Shapes Brand Perception
Aligning with influencers helps shape how people view your brand.
Drives Traffic & Conversion
The inclusion of purchase information drives conversion.
Trust Third Parties. Consumers trust recommendations from people,even those they don’t know, over brand content.
Brands Use Influencers. More than half of brand owners actively use influencers as part of their digital marketing strategies.
Budget Increase. Most brand marketers expect to allocate more and more budget to social influencer marketing.
Diverse Influencer Mix. rketers believe they need to diversify their influencers rather than focus on celebrity and macro influencers.
Effective. Marketers think using influencers is extremely effective in reaching objectives related to awareness and engagement.
A micro-influencer has between 10K - 100K followers and represents a very niche audience.
There are a few important benefits that come from utilizing micro-influencers over celebrities and macro-influencers.
Large Relevant Reach
Overall added together, a larger amount of influencers leads to a bigger aggregate reach than individual celebrity or macro-influencers.
More Cost Effective
Don’t pay for the fame; celebrity and mega-influencers have a serious cost premium. Micros can be persuaded with gifts or nominal fees to creat, and share content.
A Lot More Engagement Since
audiences are smaller, micros tend to care a lot more about responding and interacting with followers; this builds a strong relationship.
More Relatable
Micros tend to have a more personal relationship with their audiences. This tends to drive more traffic and conversion at the end of the day.
We offer a few social marketing services to help you utilize social channels, and influencers, to tell your stories better.
Influencer Marketing
Using micro-influencers, we push content across channels with specific objectives on platforms in China and the rest of Asia.
Social Management
We manage branded social channels and employ listening services to understand and report about sentiment to our clients.
Event Amplification
Using micro-influencers, we extend the reach and amplification of branded events to ensure a bigger bang and reach.
SEO + Paid Search
e optimize content for better search results and conduct paid promotions to further boost your social media accounts.
Be a brand that tells better stories through the most important digital channels.
Whether you’re a marketer or an influencer, we’d love to hear from you and answer any questions you may have. Send us an email to hello@viralaccess.asia, or use the form below.
Send me a newsletter SEND
Shenzhen Office

5F, Hehuan Mansion,

DongJiaoTou Industrial Area, Shekou, Nanshan District,

Taipei Office

5F, Attached Building A2,

DongJiaoTou Industrial Area Shekou, Nanshan District, Shenzhen,

Hong Kong Office

RMS 1318-20 Hollywood Plaza,

610 Nathan Road, Mong-Kok KL, Hong Kong

Malaysia Office

5F, Attached Building A2,

DongJiaoTou Industrial Area Shekou, Nanshan District, Shenzhen,